PENGARUH KERAGAMAN PRODUK, HARGA DAN TEMPAT TERHADAP KEPUASAN PELANGGAN TOKO BUKU PAPERCLIP

  • Margiyatni R
  • Indriyani S
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Abstract

This study was conducted to determine the effect of product diversity, price and place on customer satisfaction in the Paperclip Book Store at Kota Kasablanka Mall. This study uses a quantitative approach. The population in this study were costumers who arrived at the …

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Margiyatni, R., & Indriyani, S. N. (2020). PENGARUH KERAGAMAN PRODUK, HARGA DAN TEMPAT TERHADAP KEPUASAN PELANGGAN TOKO BUKU PAPERCLIP. Jurnal Ekonomi Dan Industri, 21(3). https://doi.org/10.35137/jei.v21i3.498

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