Does sport event satisfaction remain stable over time?

Abstract

Very little scholarly research analyzes sports event visitors' satisfaction using longitudinal study designs. Thus, this study investigates whether or not satisfaction with event services and products among sports event visitors is constant over time. Data were collected during the 2017 Crankworx Mountain Bike Festival staged in Innsbruck (Austria) and 6 months later, on an individual level (n = 161). The analyses showed no significant differences in satisfaction with the majority of event aspects during and after the festival. It is hoped that this research note will fuel the discussion within the sports tourism community with respect to satisfaction gained from sports events.