Common Sharing or Public Sharing: A Study on the Choice Behavior of Urban Citizens in Public Travel

Abstract

Public travel is an important support for urban citizens’ production and life. As a collective choice behavior, there are different action logics behind the common sharing travel and public sharing travel in China. It is beneficial to provide public travel services to citizens and improve the performance of urban governance by sorting out the different public travel types and their inner choice logics. A fuzzy set of qualitative, comparative analyses reveals that citizens’ choice of common sharing travel or public sharing travel consists of two paths, in which user size, rule attainment, convenience, and travel distance are important triggers. The government and enterprises should improve the combined supply of each factor to enhance citizens’ public travel experience, guide citizens’ public travel choice behavior, and help the development of a common sharing travel industry so as to promote the construction of green transportation, public transport cities, and smart cities.