When good for business is not good enough: Effects of pro-diversity beliefs and instrumentality of diversity on intergroup attitudes

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Abstract

Instrumentality-based pro-diversity beliefs (i.e., beliefs that diverse groups outperform homogenous groups in terms of group functioning) have been shown to improve intergroup attitudes. However, such valuing of diversity due to its expected instrumentality holds the risk that outgroups may be devalued in situations when diversity ends up being detrimental to group functioning. Across four experiments, we studied the interplay between instrumentality-based pro-diversity beliefs, actual instrumentality of ethnic diversity, and outgroup attitudes. Our results do not reveal a robust interaction effect between instrumentality-based pro-diversity beliefs and actual instrumentality of diverse groups. Some evidence, however, supports the assumption that instrumentality-based pro-diversity beliefs yielded a weaker positive or even a negative effect on ethnic outgroup attitudes when ethnic diversity was perceived as non-instrumental (i.e., when diversity was perceived as having a negative impact on group functioning). Theoretical contributions, practical implications, and directions for future research are discussed.

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Kauff, M., Schmid, K., & Christ, O. (2020). When good for business is not good enough: Effects of pro-diversity beliefs and instrumentality of diversity on intergroup attitudes. PLoS ONE, 15(6). https://doi.org/10.1371/journal.pone.0234179

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