WYKORZYSTANIE ROZWIĄZAŃ BIG DATA W ZARZĄDZANIU PRZEDSIĘBIORSTWEM

Abstract

The article presents the concept of big data in enterprise management. The first part of paper concerns the nature and objectives of the big data approach. In the second part is introduced results of empirical research. Author use a comparative approach to indicated the differences in the exploit of big data solutions against various characteristics. The analysis helps to determine the specifics of the practical utility of the concept of big data in Polish enterprises.