RIDING THE INNOVATION WAVE: Learning to Create Value from Ideas

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Abstract

This book draws on a detailed history of a large German company (HELLA), now active in over 35 countries, employing 34, 000 people and with a sales turnover of around €6, 4bn.

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Bessant, J. (2017). RIDING THE INNOVATION WAVE: Learning to Create Value from Ideas. Riding the Innovation Wave: Learning to Create Value from Ideas (pp. 1–282). Emerald Group Publishing Ltd. https://doi.org/10.1108/9781787145696

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