Exploration and Enhancement of Tujia Nationality's Original Ecological Packaging Sustainable Design in Western Hube

Abstract

Original packaging design of Western Hubei Tujia is a handmade household item of Tujia people, and it is also a packaging container used to store, protect, and transfer living materials. The original ecological packaging origin, modelling materials, patterns, and colours of the Tujia nationality in western Hubei were reconstructed and sorted out under the guidance of sustainable design principles, from the perspective of sustainable design exploration and sustainable design continuation. These local materials were combined, in order to examine and interpret the spiritual significance and material function of the handmade packaging container. The prospects of development brought by the integration of the original ecological packaging of the Tujia family and modern design are explored, so that it further injects new life and energy into sustainable designs. While reflecting the advantages of original ecological packaging shape, material and rich ethnic elements, it focuses on the continuation and innovation of sustainable design of the Tujia native food packaging, promotes the ecological concept, develops sustainable packaging, and provides a creative space for Tujia family packaging design ideas.