Information on tourism communication through television program in improving tourists visiting Indonesia

Abstract

The Indonesian Government's policy in developing the tourism sector, gave ideas to film people in making documentary films. Documentary film making that presents the latest regions in various parts of Indonesia. The purpose of this study is to; 1) Analyze how the Tourism communication model is presented in the Traveling Community Documentary program on private TV and TVRI? 2) What are the main factors for local, national, and international tourists that are used as reasons for traveling to tourism in Indonesia? The method used is a mixed-method between qualitative and quantitative methods. This study uses a Qualitative Method by conducting observations and interviews, while the Quantitative method is used to obtain descriptive statistical analysis in concentrating data about the common perception of why travelers choose Traveling in Indonesian tourist areas. Primary data was taken by interviewing 20 tourists. Results show; 1) Tourism Communication Model presented in Documenter events involving the Community; program that involves the community that has a hobby of Traveling. The resulting broadcast exposes every region that is considered unique, the beauty of nature that can increase tourist visits to the region. 2) Factors that encourage visits: a) Information on the presentation of documentary shows, b) Interesting natural nature presented on TV. c. The narrator's way of expressing interest in visiting the area presented.