Research on the E-commerce Business New Pattern from Perspectives of SWOT and Customer Relationship Management

Abstract

In this paper, we conduct research on E-commerce business new pattern from perspectives of SWOT and customer relationship management. E-commerce and linkage development of that industrial cluster is not yet clear, but according to the relationship between the two and interaction, we can think e-commerce and linkage development of industrial cluster is to point to in the process of development with each other, through a variety of role and depend on the each other, coordinate with each other, promote each other's joint, the dynamic development model. E-commerce is a huge and complicated social economic and technical system. The operation of a system to internal conditions and that external environment influence and restriction, so the electronic commerce risk is objective existence and e-commerce information ecosystem and the environment interaction, mutual influence, and as between system by admitting the members and update the information subject, guarantee the realization of system functions. For this initialized goal, we propose the novel perspective on the basic issues that will promote the development of the related industries.