Food Business Development Through Product Packaging Technology in Kramatwatu District, Serang Regency [Pengembangan Usaha Makanan Melalui Teknologi Kemasan Produk Di Kecamatan Kramatwatu Kabupaten Serang]

Abstract

Regions that lack a lot of natural potential such as Kramatwatu become an obstacle in expanding the diversity of industries, especially food. Dry and wet food businesses are businesses that are loved by housewives in Kramatwatu Sub-district including dry foods such as cassava chips, banana chips, and peanut and peanut anchovies. The capital needed is not so much but is able to provide big profits. In addition to obtaining large profits, this business also has several risks to the detriment of its owner (Subuh, 2018). Various business threats are passed by mothers every day. Among them regarding the packaging that is suitable for the product is produced until the minimum requirements of the product enter the minimart. The ibM concept is offered when applied to business people, meaning that small businesses that want success are required to develop product packaging technology, therefore they must start by determining the packaging method that protects the product's content. Guaranteed fresh content, there is consumer trust in a product so that it improves the quality of the product itself. The next task is to provide product demographics in the form of production dates and selling prices. The knowledge transferred is: 1) Assistance in packaging type Sealing, 2) Assistance in determining the demographics of the production date and selling price through Labeling, 3) Procedures for the Management of P-IRT and other Household Permits to modern marketers