Determinants of Customer Intentions to Use Electric Vehicle in Indonesia: An Integrated Model Analysis

Abstract

Electric vehicles can be a solution to certain social problems in Indonesia, such as pollution and an increase in consumption of energy from fossil fuels, which cannot be met by domestic pro-duction. The discussion of the TPB theoretical model, UTAUT2, and risk perception, using the structural equation modeling (SEM) method, in this study aims to provide an overview of the factors that drive interest in adopting electric vehicles in Indonesia. Data were collected from 526 respondents in various cities located in Indonesia. The results showed that the model can estimate the study variables adequately. The constructs of TPB such as attitude toward use (ATU), subjective norm (SBN), and perceived behavior control (PBC) positively affect interest in using electric vehicles. Meanwhile, ATU is influenced by performance and effort expectancies, hedonic motivation, price value, as well as functional, financial, and social risks. Another factor, known as PBC, is influenced by certain facilitating conditions. The ATU factor is the most influential on the use of electric vehi-cles, therefore factors such as performance expectancy, effort expectancy, hedonic motivation, price value, functional risk, financial risk, and social risk need to be properly analyzed.