Green behavior of middle income population in Bogota, Colombia: A study in the locality of fontibon

Abstract

There is a growing concern in the world about the adequate use of resources. The importance of this topic was highlighted in a meeting held in Paris in December 2015, where world leaders discussed the issue of global warming. Colombia is not an exception to the matter. In the city of Bogota, there is growing preoccupation about sustainability both in public and private organizations. However, growing concern does not necessarily mean taking actions or adopting behaviors to improve a problematic situation. This article shows the results of a study aimed to determine the behavior and perceptions of middle income people in Bogota regarding the preservation of the environment. Results show the differences in behaviors in terms of demographic characteristics such as gender and age.