Assessment of Determinants of Beer Brand Loyalty Building in Nigeria and Challenge

  • Abugu J
  • Ozo J
  • Olugbenga T
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Abstract

… and spokes person” that usually tend to convert other non-users to the use of the brand through word of mouth or through … J. and Anichebe, NA (2016) “Indoor Air Pollution Management: Decongesting Households and Offices of Toxic Waste Electrical Electronic Equipment in …

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APA

Abugu, J. O., Ozo, J. U., & Olugbenga, T. G. (2018). Assessment of Determinants of Beer Brand Loyalty Building in Nigeria and Challenge. International Journal of Academic Research in Economics and Management Sciences, 7(3). https://doi.org/10.6007/ijarems/v7-i3/4377

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