“Fake News” on Sexual Minorities is “Old News”: A Study of Digital Platforms as Spaces for Challenging Inaccurate Reporting on Ugandan Sexual Minorities

Abstract

For sexual minorities in Africa, fake news is nothing new. However, with the arrival of self-controlled digital platforms, sexual minorities are presented with new ways to counter coverage that misrepresents the community. Inspired by affordance theory and agenda-setting theory, this study explores whether self-controlled digital platforms are used to challenge false media reports on sexual minorities in Uganda, and if so, to what extent. Through a cross-media research design, the largest English-language daily newspaper, the government-owned New Vision, is analysed and positioned against the main sexual minority network's (SMUG’s) public Facebook and Twitter accounts at two points in time in 2013/2014 and in 2018. The study finds that, although social media channels afford direct engagement with false media reports, the platforms are under-utilised as spaces regarding countering false reporting on LGBTQIs. Furthermore, this lack of engagement with the media was found to be stable over time.