Development Of Competency Standard For Creating Environmental Product Declarations (EPD) To Enhance Brand Reputation

Abstract

The development of competency standards for creating Environmental Product Declarations (EPDs) is crucial for enhancing brand reputation by ensuring accurate, reliable, and internationally compliant environmental reporting. This study aims to systematically develop and validate these standards to support sustainable business practices, employing a qualitative approach using the Gall and Borg model and the Regional Model Competency Standards (RMCS) framework. The research clarifies development requirements, confirms systems and regulations, identifies potential issues, explores relevant data, and formulates and validates competency units. The results highlight a comprehensive process that emphasizes the application of sustainability principles, appropriate use of technology, and collaboration with stakeholders to ensure transparency and accuracy in environmental impact reporting. Additionally, the study developed a model illustrating the alignment of competency standards with industry SOPs, curriculum, and modules, effectively structuring competency development. The study concludes that companies implementing these standards can produce better and more transparent EPDs, critical for building consumer trust and loyalty. By aligning industry needs with educational outcomes, the standards bridge the gap between theoretical knowledge and practical application, demonstrating a commitment to sustainability and significantly enhancing brand reputation.