The paper highlights the issue of development of a framework for internet based supply chain management system using the concept of Evolutionary Algorithm. Authors have developed objective function of supply chain and optimize it using EMO (Evolutionary Multi Objective Optimization). The paper discusses how a mobile company “XEMO” selling its mobile phones online was able to optimize between the demand and supply using EMO.
CITATION STYLE
Ahmad, S. S., Darbari, M., & Purohit, H. (2016). Application of evolutionary algorithm in supply chain management for internet marketing. In Advances in Intelligent Systems and Computing (Vol. 465, pp. 139–146). Springer Verlag. https://doi.org/10.1007/978-3-319-33622-0_13
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