Leadership styles and culture of innovation in hotels in the Bucaramanga Metropolitan Area (Colombia)

  • CORZO ARÉVALO D
  • GARCÍA MENDEZ S
  • CONTRERAS R
  • et al.
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Abstract

The objective of the article is to show the correlation between leadership and culture of innovation in hotels affiliated and not affiliated with the Colombian Hotel and Tourism Association - COTELCO. For the fulfillment of the objective, a methodology with a correlational quantitative approach was used, implementing two instruments in a sample of fifty hotels from the four municipalities that make up the Metropolitan area of Bucaramanga. The first instrument analyzed the leadership variable through the measurement of the leadership of Blake and Monton, the second, measured the culture of innovation from the questionnaire proposed by the Ministry of Information Technologies and Communications of Colombia. It was concluded that In the leadership variable, they allow observing a higher trend in the people dimension and the innovation culture a trend towards two dimensions: people and strategy. Key Words: hotels, leadership, culture, innovation, Bucaramanga, Colombia.

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CORZO ARÉVALO, D. H., GARCÍA MENDEZ, S., CONTRERAS, R., & PATIÑO, M. (2021). Leadership styles and culture of innovation in hotels in the Bucaramanga Metropolitan Area (Colombia). REVISTA INTERNACIONAL DE TURISMO, EMPRESA Y TERRITORIO, 5(2), 1–11. https://doi.org/10.21071/riturem.v5i2.13436

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