The Adoption of Generative AI in Kenya: A Critical Analysis of Opportunities, Challenges, and Strategic Imperatives

Abstract

Artificial intelligence (AI), especially generative AI, is progressively transforming industries on a global scale, creating new opportunities while introducing notable challenges for organizations and IT decision-makers. This research investigates the adoption of generative AI within Kenya, providing a detailed examination of its advantages, implementation barriers, and strategic actions needed for effective integration. By synthesizing recent research and industry data, this paper explains how generative AI can fuel innovation, increase productivity, and foster economic growth in Kenya. It also considers specific challenges for Kenyan entities, such as limited strategic planning, skill shortages, data security, and ethical concerns. The study emphasizes the importance of strategic policies and capacity-building efforts in realizing generative AI’s potential within Kenya’s digital landscape