Journal ArticleOPEN ACCESS

The Effect of Perceived Internal Marketing and Customer Orientation on the Organizational Commitment of Nurses in Specialized Hospital

  • Lim K
  • Jo E
  • Kwon J
Journal of the Korea Academia-Industrial cooperation Society (2016) 17(3) 489-498
DOI: 10.5762/kais.2016.17.3.489
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Abstract

… The Effect of Perceived Internal Marketing and Customer Orientation … Abstract This study examined the effects of internal marketing and customer orientation on the organizational commitment of nurses in specialized hospitals …

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APA

Lim, K.-M., Jo, E.-J., & Kwon, J.-O. (2016). The Effect of Perceived Internal Marketing and Customer Orientation on the Organizational Commitment of Nurses in Specialized Hospital. Journal of the Korea Academia-Industrial Cooperation Society, 17(3), 489–498. https://doi.org/10.5762/kais.2016.17.3.489

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