The work of art in the age of AI reproducibility

Abstract

Walter Benjamin wrote his prophetic essay, “The Work of Art in the Age of Mechanical Reproduction,” almost a century ago, yet it is still pertinent today. Benjamin warned that as art becomes devoid of aura through reproduction, less attention is needed to engage with it. What role does aura play in AI-generated work? Despite recent advances in AI it produces “artwork” that for the most part operates as entertainment. It can’t produce work that has grown out of reckoning with culture the way artists do in their efforts to provide space for grappling with deep questions that ultimately inform culture. Nevertheless, AI is potentially more disruptive to Art than to any other field. If AI becomes the dominant producer of art, this could lead to a sort of consensus trance with a generation of people consuming “art” that does not inspire questioning and new understandings of the world we live in. For centuries, the term “computer” referred to living, breathing humans. Today, no person can claim the title. Is this the fate of “artist”? By problematizing the ways we use AI, artists can help address the problem of how we as a culture should engage with it.