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The form of a conditioned stimulus can influence the degree to which it acquires incentive motivational properties (PLoS ONE (2014) 9, 6, (e98163) DOI:10.1371/journal.pone.0098163)

PLoS ONE
DOI: 10.1371/journal.pone.0107194
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Meyer, P. J., Cogan, E. S., & Robinson, T. E. (2014, August 26). The form of a conditioned stimulus can influence the degree to which it acquires incentive motivational properties (PLoS ONE (2014) 9, 6, (e98163) DOI:10.1371/journal.pone.0098163). PLoS ONE. https://doi.org/10.1371/journal.pone.0107194

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