Language and cultural communication —— Smart media has become a bridge for cross-cultural communication

Abstract

Language and culture are two indispensable elements of human society. They interweave and influence each other, and jointly constitute the diversity and uniqueness of human society. As a tool of communication, language not only transmits information, but also is a carrier of culture. This paper aims to explore the importance and mutual influence of language and culture on cross-cultural communication in the era of intellectual media. Through the analysis of related literature review, this paper puts forward in the era of intellectual media, can to a certain extent, break the barriers between cultural communication and cross-cultural language communication, “cross language and cross-cultural” the humanities social important proposition, make the communication activities of “language”, “culture”, “communication” three elements maximum transmission efficiency, make based on intellectual media multimodal culture communication and language communication more affinity and story.