New Development Strategy for Economic Platform Using Big Data Analysis

Abstract

With the development of the Internet platform, the traditional economic model has been gradually abandoned by the times due to its unilateral sex transactions and underdeveloped information dissemination characteristics. A new economic model was born with the development of the information age. The network economic platform is a new productivity organization platform and a pillar industry for the development of the new economy. Taking advantage of the wide spread of the Internet and the participation of individuals or organizations, network economic platforms play an important role in promoting multi-platform economic growth and mass innovation. However, with the development of the network platform economy, the network platform appears saturated. The growth trend of the online platform economy is not as good as before, and online platforms are mainly monopolized by several major online platforms, so it is difficult for small businesses or companies to have high economic returns. In the face of these shortcomings of the network platform, it is necessary to analyze the economic status of the network platform through big data and develop new development strategies. Faced with these defects of the network platform, it analyzes the economic status of the network platform through big data and develops new development strategies to make the network economy grow effectively. This paper draws conclusions by analyzing the economic growth ability, real-time resource allocation ability, customer mining ability, and flexible price adjustment ability of the network platform through technologies such as big data. The network platform for big data analysis has an average efficiency of 93.8% in allocating resources in real time. It is also far superior to traditional network platforms in mining customers and flexibly adjusting prices. The growth economy of online platforms under big data analysis is 65.7 times than that of traditional platforms. To this end, a new strategy is needed: vigorously adjusting the resource allocation of the network platform and in-depth mining of platform information can effectively grow the platform economy.