Indoor air quality certification and consumers’ willingness: Taiwan’s experience and survey

Abstract

People spend about 80–90% of their time in indoor environments, and poor indoor air quality (IAQ) can seriously endanger people’s health, work quality, and efficiency. The Taiwan Government began regulating IAQ in 2011 and implemented the self-managed IAQ certification in 2021. Before the Taiwan Government officially implemented the certification, we conducted a questionnaire survey from 26 to 27 September 2020. Moreover, this survey selected Banqiao and Wuri High-Speed Rail Plaza as the survey sites and completed 337 valid questionnaires. According to the hierarchical regression results, this research found the following: firstly, IAQ certification complies with international standards and has continuous monitoring and information disclosure methods, both of which are key factors affecting people’s willingness to consume; secondly, the respondents, who are female, familiar with the regulations, and living in the northern Taiwan area, have more willingness to consume in the certificated places.