Analisis Efektivitas Aplikasi e-Batik Dalam Upaya Memperkenalkan Batik Indonesia Kepada Dunia

Abstract

Batik is one of the identities owned by the Indonesians that has been recognized and established by UNESCO. This proves that batik has become one of the forms of Indonesian cultural wealth that must be preserved. To prevent the Indonesian culture is recognized by other countries, researchers made an application so-called e-Batik. In this study, testing and analysis were carried out to find out how effective the application of e-Batik was in introducing Indonesian batik to the world. For this purpose, researchers used quantitative research methods with data collection techniques by distributing questionnaires. Based on feedback from 33 respondents who were on average 17 to 20 years old and discussions that have been conducted, it can be concluded that the data obtained is proved to be valid and reliable so that the data can be trusted for use in research. Results showed that the highest value obtained from testing the effectiveness of e-Batik applications using a Likert scale was 96.212 and the lowest was 81.818 out of 100. This showed that e-Batik applications proved effective in introducing batik to the world.