Abstract
Background: With the internet’s penetration and use constantly expanding, this vast amount of information can be employed in order to better assess issues in the US health care system. Google Trends, a popular tool in big data analytics, has been widely used in the past to examine interest in various medical and health-related topics and has shown great potential in forecastings, predictions, and nowcastings. As empirical relationships between online queries and human behavior have been shown to exist, a new opportunity to explore the behavior toward asthma—a common respiratory disease—is present. Objective: This study aimed at forecasting the online behavior toward asthma and examined the correlations between queries and reported cases in order to explore the possibility of nowcasting asthma prevalence in the United States using online search traffic data. Methods: Applying Holt-Winters exponential smoothing to Google Trends time series from 2004 to 2015 for the term “asthma,” forecasts for online queries at state and national levels are estimated from 2016 to 2020 and validated against available Google query data from January 2016 to June 2017. Correlations among yearly Google queries and between Google queries and reported asthma cases are examined. Results: Our analysis shows that search queries exhibit seasonality within each year and the relationships between each 2 years’ queries are statistically significant (P
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Mavragani, A., Sampri, A., Sypsa, K., & Tsagarakis, K. P. (2018). Integrating smart health in the us health care system: Infodemiology study of asthma monitoring in the google era. JMIR Public Health and Surveillance, 4(3). https://doi.org/10.2196/publichealth.8726
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