Embracing Quality with Design Thinking

Abstract

Developed outcomes that depend upon software can be of such quality that end users do not merely accept the product or service, they embrace it. The product or service is of such a quality that end users are excited, inspired, motivated, committed, or possibly relieved to be using the software directly or indirectly (i.e., an embedded component). Achieving embracing quality requires understanding user needs and desires as well as their environmental contexts and accommodating these understandings within the development practice. Design thinking is one approach to deliver products and services grounded in a user-informed development process.