Factors Investors Consider to Investing in Company on the Era of Digital Technology

Abstract

Technological developments continue to experience development, with these developments making all forms of information more easily accessible. Easy access to data makes it easier for investors to make investment choices. Determining these investors require accurate information about the company to invest. This study aims to determine the effect of return on investment, operating cash flow, management assets, debt to equity ratio, and the size of the company, whether it has an impact on dividend receipts, where the dividend is one of the considerations of investors in investing. This study uses 23 companies listed on the Indonesia Stock Exchange as a research sample. The sampling technique uses panel data by searching for samples with a purposive sampling method. The analysis uses multiple linear regression in E-Views version 9. The results showed that the ROI variable influenced cash dividends while operating cash flow, management assets, DER, and Firm Size did not affect cash dividends.