Analysis of forest area management development strategy at UPT Bukit Barisan Grand Forest Park, Indonesia

Abstract

The Great Forest Park is a forest area with a conservation function and aims to be a collection of plants and/or animals used for research, science, and education, to support cultivation, culture, tourism, and recreation. Bukit Barisan Grand Forest Park as a Nature Conservation Area has the potential for biological natural resources and ecosystems. This area has a lot of potential tourist attractions but has not been fully identified or managed. The objectives of this research are as follows: identifying potential natural tourism objects and attractions and formulating forest area management strategies in the Bukit Barisan Grand Forest Park. The research method uses SWOT analysis. The research results show that the position of the forest area management strategy that can be implemented in the Bukit Barisan Grand Forest Park is in quadrant three (III) or in a position that supports the WO (Weakness Opportunity) development strategy. The strategy that can be implemented is to utilize the support of the parties to fulfill personnel, improve facilities and infrastructure, create work opportunities around the area, maximize technology for promotion, and implement policies for optimal management of ecotourism.