Journal ArticleOPEN ACCESS

Determinants of Consumer Perceived Trustworthiness in Digital Advertising of Food and Beverage

  • Baskaran S
  • Chin Gan L
  • Nallaluthan K
  • et al.
International Journal of Academic Research in Business and Social Sciences (2021) 11(8)
DOI: 10.6007/ijarbss/v11-i8/10536
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Abstract

… advertising with the help of internet penetration across the world. Importantly, consumers today are exposed to digital advertising with social media advertising … trust in social media is …

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APA

Baskaran, S., Chin Gan, L., Nallaluthan, K., Indiran, L., Ishak, M. K., & Yaacob, T. Z. (2021). Determinants of Consumer Perceived Trustworthiness in Digital Advertising of Food and Beverage. International Journal of Academic Research in Business and Social Sciences, 11(8). https://doi.org/10.6007/ijarbss/v11-i8/10536

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