Immersive VR technology validation for Fujian Tulou heritage

Abstract

In the context of global cultural integration, the preservation of cultural heritage is faced with dual challenges of inheritance and innovation. It is clear that this study takes Fujian Tulou as a case study and tries to propose a Cultural Visualization (CV) evaluation model so as to experimentally validate the effectiveness of VR technology in cultural heritage dissemination. There is no doubt that the research could construct a metaverse virtual exhibition hall for Fujian Tulou by leveraging its immersive features and transcending spatiotemporal limitations for providing a novel cultural experience. Clearly, a multimodal experiment incorporating electroencephalography (EEG), eye-tracking, and behavioral data is conducted to validate technical parameters and the interaction between cultural salience and cost-effectiveness. The results show that the VR experience group may achieve a 92% accuracy rate in spatial cognition, with significantly better retention of cultural details compared to traditional media.