The research purpose’s is to analyze the effect of green-minded products on purchase intention. This research is survey. The research used a questionnaire for collecting data. The result indicated that green-minded product positively influencing purchase intention.
CITATION STYLE
Ristanti, D. E. (2018). PENGARUH PRODUK YANG BERWAWASAN HIJAU TERHADAP MINAT BELI PRODUK AIR MINUM DALAM KEMASAN MEREK ADES. Manajemen Bisnis, 5(1). https://doi.org/10.22219/jmb.v5i1.5344
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