The influence and countermeasures of the application of blockchain on the investment efficiency of cultural industry-DEA analysis of listed companies based on blockchain concept

Abstract

Block chain technology has changed the traditional digital economy, promoted the formation of a new value and trust system, and at the same time triggered the transformation of cultural industry, providing a means to improve investment efficiency. This paper takes the listed companies of cultural industry in the concept of block chain as the research sample, and uses DEA efficiency evaluation method to empirically analyze the change of cultural industry investment efficiency. The results show that: block chain technology has an impact on pure technical efficiency and also promotes profit growth. However, the development and application of block chain technology need to be more integrated with cultural industry investment to open up a new development path for the traditional information society.