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THE ACHIEVEMENT OF COMPETITIVE ADVANTAGE ON JAPANESE CULTURE FESTIVAL THROUGH VALUE CHAIN ANALYSIS CONCEPT

  • Gunawan A
  • Anshori M
Russian Journal of Agricultural and Socio-Economic Sciences (2019) 87(3) 9-14
DOI: 10.18551/rjoas.2019-03.02
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Abstract

… The purpose of this study was to obtain a value chain model of marketing, production and … The discussion in this study uses contingency theory and the concept of value chain analysis …

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Gunawan, A. P., & Anshori, M. (2019). THE ACHIEVEMENT OF COMPETITIVE ADVANTAGE ON JAPANESE CULTURE FESTIVAL THROUGH VALUE CHAIN ANALYSIS CONCEPT. Russian Journal of Agricultural and Socio-Economic Sciences, 87(3), 9–14. https://doi.org/10.18551/rjoas.2019-03.02

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