The role of organizational culture in driving environmental digital transformation

Abstract

The increasing integration of Environmental Digital Transformation (EDT) within organizations requires a deeper understanding of how organizational culture influences digital adoption, resource efficiency, and sustainability outcomes. This study examines the role of innovation orientation, collaboration, adaptability, and continuous learning in shaping EDT success. Using a mixed-methods approach, the research combines quantitative survey data from 25 organizations across multiple industries with qualitative insights from managerial interviews. Statistical analyses reveal that organizations with high innovation and collaboration scores achieve faster digital integration and improved resource efficiency, while continuous learning strongly correlates with higher digital adoption rates. Conversely, risk tolerance does not significantly predict EDT success, suggesting that organizations benefit more from structured learning and strategic planning rather than risk-heavy digital adoption. These findings align with existing literature on digital sustainability and corporate digital readiness, reinforcing the importance of employee training, cross-functional collaboration, and innovation-driven leadership. Practical implications include the need for corporate decision-makers to invest in digital upskilling programs and foster interdepartmental cooperation, while policymakers should develop supportive frameworks that encourage digital transformation in sustainability-driven industries. Future research should explore industry-specific cultural influences, leadership dynamics, and longitudinal analyses of digital transformation impacts. By emphasizing the human and cultural dimensions of EDT, this study contributes to a broader understanding of how organizations can successfully navigate digital sustainability transition.