The Impact of Customer Relationship Management on Organization Profit of in Somali

Abstract

The purpose of this study to investigate the impact of customer relationship management on the profit of organization in Somali. The study used the domestic theory to analyze data by applying statistical package for social science (SPSS version 20.0) special regression model tool was used our study. The results The CRM are high influence Organization profit, so that CRM was the responsible employee retention. Somali businesses have not use Management information system. Also the researcher finding Somali full capacity internet. Also the researcher finding Somali have not use e-commerce, the reason the people have not knowledge Online Business and mostly citizen have not master card or credit card. The main objective of the study to investigate the effect of CRM on the profit of organization in Somali and to explore the CRM important of business in Somali. Also the researcher finding Somali have not use e-commerce, the reason the people have not knowledge Online Business and mostly citizen have not master card or credit card. Somalia companies have not department of CRM to keep customer satisfaction and luck of Management information system.