#Localpride in Online Media: The Rise of Indonesia Local Brand

  • Arviani H
  • Mustikasari R
  • Priambodo S
  • et al.
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Abstract

… and compete to advance the creative industry in Indonesia. This paper aims further to … data collection methods are used: informant interviews, literature study, and Twitter data mining …

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Arviani, H., Mustikasari, R. P., Priambodo, S. A., & Lubna, P. N. C. (2022). #Localpride in Online Media: The Rise of Indonesia Local Brand. In Proceedings of the 3rd International Media Conference 2021 (IMC 2021) (Vol. 672). Atlantis Press. https://doi.org/10.2991/assehr.k.220705.004

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