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Generational Cohort Analysis of Sports Spectators:

  • Nishio T
Japan Marketing Journal (2022) 42(2) 41-53
DOI: 10.7222/marketing.2022.046
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Nishio, T. (2022). Generational Cohort Analysis of Sports Spectators: Japan Marketing Journal, 42(2), 41–53. https://doi.org/10.7222/marketing.2022.046

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