THE ROLE OF CUSTOMER SATISFACTION MEDIATES THE EFFECT OF SERVICE QUALITY AND E-WOM ON MARKETPLACE REUSE INTENTIONS: A COMPARATIVE STUDY OF TOKOPEDIA AND SHOPEE

Abstract

Even though the majority of Indonesian people are Muslim, the money regulation system used by the government through monetary policy has not fully used the sharia system, the Indonesian government still uses a dual system in regulating the money supply in Indonesia, among the instruments used is the interest rate where if the interest rate interest is used as a means of regulating the money supply, then the motive for money demand will be influenced by the desire for speculation, where this motive is prohibited in the Islamic economic system. This study aims to determine the demand for money in Indonesia from an Islamic perspective, where the demand for money must be determined based on economic activity in the real sector. The research method used is quantitative method, the data used in this research is secondary data. Data obtained from literature study and documentation collected from the Central Bureau of Statistics and Bank Indonesia. then the data analysis used is descriptive analysis and simple linear regression, by looking at the effect of Gross Domestic Product (GDP) as a form of real economic activity on the amount of money in circulation as a form of money demand in Indonesia. As for the data processing carried out, it was found that the amount of money circulating in Indonesia as a form of the amount of money demanded is indeed influenced by real economic activity (GDP). This means that the demand for money in Indonesia is in accordance with the concept of demand for money from an Islamic perspective