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The Effect of Advertising Music as a Non-Verbal Cue on Consumer Responses

  • Ono M
Japan Marketing Journal (2024) 43(3) 68-75
DOI: 10.7222/marketing.2024.007
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Ono, M. (2024). The Effect of Advertising Music as a Non-Verbal Cue on Consumer Responses. Japan Marketing Journal, 43(3), 68–75. https://doi.org/10.7222/marketing.2024.007

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