Impact of Social Network Usage on Employees’ Work Performance in Public Organizations: Evidence from Vietnam

Abstract

This study aims to improve understanding of the relationship between social media usage and work performance in the Vietnamese public sector by examining the roles of trust, network ties, shared vision, and knowledge transfer. By using the Media Synchronicity Theory as the theoretical framework, the study suggests that the use of social networks within public organizations can lead to increased trust among employees, which in turn can improve communication and collaboration. Additionally, social networks can help to promote a shared vision among employees and foster strong network ties, which can facilitate knowledge transfer and lead to enhanced work performance. The findings of this study provide empirical support for the importance of trust, network ties, shared vision, and knowledge transfer in understanding the connection between social media usage and work performance in Vietnam's public sector.