The role of socio-demographic factors in influencing residents' support for tourism development

Abstract

The role of socio-demographic variables in determining residents' support for tourism (ST) development is examined. The hypothesis investigates how socio-demographic factors determine residents' ST development. Understanding the dynamics of limited support is crucial for fostering sustainable tourism practices and furthering society's welfare. Research hypothesizes that residents' ST development is significantly influenced by key sociodemographic factors, including age (AGE), gender (GEN), income (INC), education (EDU), length of residence (LR), employment in tourism (ET), employment status (ES) and support tourism (ST) of residence. A survey was conducted among 500 residents in India to ensure a representative sample. In contrast, older populations can be concerned about the sociocultural changes it brings. Additionally, individuals with higher educational levels and higher incomes are expected to show greater support, as these groups tend to benefit from tourism in terms of economic and cultural capital. Long-term residents, conversely, are supposed to be averse because of a threat to local culture and environmental sustainability. To test these hypotheses, a mixed-method approach involving surveys and focus group discussions is employed, using a diverse sample of residents from an area experiencing rapid tourism growth. Statistical analyses, including multiple linear regressions (MLR), ANOVA, and T-test assess the relationship among socio-demographic factors and support levels with the use of SPSS software version 17.0. The hypothesis aims to provide insights into the underlying motivations and concerns of various demographic groups, offering actionable recommendations for policymakers and tourism developers. This research seeks more inclusive and balanced growth in practice that ensures long-term benefits for both residents and the tourism segment trying to align tourism strategies with the socio-demographic factors of the host society.