Study of public's perceptions toward land use in Pasar Kaget (Case study: Pasar Kaget at Jalan Ahmad Yani Binjai)

Abstract

Pasar Kaget Binjai built 15 years ago has developed from one vendor to more than 60 vendors recorded in Binjai Government. In its operation, this market uses Binjai main roads as a strategic location. It opens from evening to dawn. The existence of Pasar Kaget Binjai has been developing and created people's perceptions toward the use of land for Pasar Kaget Binjai (Jalan Ahmad Yani Binjai). The purpose of this research is to identify people's perceptions toward the land use for Pasar Kaget on Jalan Ahmad Yani Binjai based on strategic location which is oriented to public point of view toward the location of Pasar Kaget, the variety of public activities in the location, and the use of city roads as activity location. The research uses descriptive qualitative approach, it tries to observe the condition of research object through description, definition or explanation of either measured or unmeasured analysis by analyzing influential variable. The analysis method is divided into three analysis, namely the analysis of people's perceptions of the factors of strategic land, activities, and land use. The conclusion drawn from the research is that despite the strategic location of Pasar Kaget Binjai with good access, easy and cheap transportation facilities to/from market location, and the good conditions of roads / facilities, people do not agree to keep the location of Pasar Kaget on Jalan Ahmad Yani Binjai. They prefer to be relocated to other location with a permanent market condition. It is recommended that Binjai government relocate Pasar Kaget Binjai to the other location which can accommodate crowded activities under careful consideration of the location. Meanwhile, it is suggested that the people keep supporting the development program of Binjai government for Pasar Kaget to increase city infrastructure.