A Survey of various Web Page Ranking Algorithms

Abstract

World is full of information and searching is most common task on web. As the amount of information available on web is increasing, it is difficult to acquire relevant information on web. User enters a query for retrieving required information from www and millions of web pages are fetched. These web pages or search results contain both relevant pages and irrelevant search results in response to query submitted by user. For this issue efficient Page Ranking algorithm is needed. Google uses very basic algorithm called Page Rank algorithm which uses web structure mining and has some limitations. In this survey paper we analyzed various improvements of Page Rank which uses web content mining for efficient ranking. Relative strengths and limitations of some algorithms are explored to find out further scope of research.