FAKTOR-FAKTOR YANG MEMPENGARUHI PENDAPATAN PENGRAJIN INDUSTRI BATU TATAKAN MUTIARA GUNUNG DESA LEMPANG KECAMATAN TANETE RIAJA KABUPATEN BARRU

Abstract

This study aims to determine the effect of business capital, selling prices, and marketing on the income of the artisans. The sample used in this study is the villagers of Lempang who works as a placemant craftsman. Ttotal sample of 96 craftsman using simple random sampling technique using the slovin formula. The data analysis method used is multiple linear regression with the application of eviews 9. The results showed that the business capital and marketing have a positive effect on the income of the stone craftsman, while the selling price has a negative effect on the income of the Tanete Riaja, Barru.