Strategic Communication for Security & National Defense: Proposal for an Interdisciplinary Approach

Abstract

[...]adjustments must be made and those responsible for implementation held accountable.1 This shows that strategic communication "efforts" are a vital component of U.S. national security. [...]in 2005 the Director of Strategic Communications and Information at the National Security Council (NSC), Jeff Jones, pointed out the importance of strategic communication by saying: "There is little evidence of cooperation, coordination, or even more, the appreciation of the impact of strategic communication. By "strategic communication(s)" we refer to: (a) the synchronization of words and deeds and how they will be perceived by selected audiences, as well as (b) programs and activities deliberately aimed at communicating and engaging with intended audiences, including those implemented by public affairs, public diplomacy, and information operations professionals. All of these must be structured with the "integral action logics," communication platforms, and "action courses" of the relevant actors of the scenario; the origin of the conflict; the odds, measures, and percentages; the courses of action; and the intervening factors in every stage of the scenario, as well as the behavior of the actors in the past, present, and future. [...]strategic communication for security and national defense must have the lineaments of strategy: * Pursuing the national interests and the political-strategic objectives of the nation-state * Working in the political-strategic dimension.