Visualizing qualitative information

Abstract

The abundance of qualitative data in today's society and the need to easily scrutinize, digest, and share this information calls for effective visualization and analysis tools. Yet, no existing qualitative tools have the analytic power, visual effectiveness, and universality of familiar quantitative instruments like bar charts, scatter-plots, and pie charts. Amid a discussion of the need for more powerful qualitative analysis and visualization tools, this article presents a device that takes us toward better representations of qualitative results. © 2009: Debra J. Slone and Nova Southeastern University.