The influence of high academic achievers' social media usage and types of social media content on students' learning: A conceptual framework

Abstract

Social media has been blamed for distracting and reducing students' engagement in learning. However, there are limited studies that recommend the appropriate strategy of using social media for students. Therefore, the purpose of this study is to propose a conceptual framework that linked the influence of high academic achievers' social media usage with types of social media content on students' learning. A qualitative methodology will be employed to gain in-depth understanding of the high academic achievers' purpose of using social media, time spent on social media and types of social media contents that interest them. Based on purposive sampling technique, a sample of high academic achievers pursuing their study in a public university will be selected and interviewed until the data reach saturation. The interview data will be analyzed by using thematic analysis to develop codes and themes in explaining the phenomenon. The findings of this study are believed to be useful in developing a recommendation and effective strategy to help students manage their social media usage and more importantly benefit from it for their learning.