How Do You Promote Tourism during the Outbreak of a Pandemic? A Multimodal Discourse Analysis of Egypt’s 2020 Tourism Promotional Film

  • Ahmed M
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Abstract

… This research draws on Kress and Van Leeuwen’s theory of Visual Grammar to examine how meanings are constructed in tourism promotional films through both verbal and non-verbal …

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APA

Ahmed, M. M. (2022). How Do You Promote Tourism during the Outbreak of a Pandemic? A Multimodal Discourse Analysis of Egypt’s 2020 Tourism Promotional Film. Textual Turnings: An International Peer-Reviewed Journal in English Studies, 4(1), 60–77. https://doi.org/10.21608/ttaip.2022.277148

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