Modeling of Relationship between Mental Accounting and Purchase Behaviors: Proposal of Hierarchical Bayesian Threshold Poisson Regression Model

Kazuhiro Miyatsu; Tadahiko Sato

Journal Article

Modeling of Relationship between Mental Accounting and Purchase Behaviors: Proposal of Hierarchical Bayesian Threshold Poisson Regression Model

Miyatsu K
Sato T

Japanese journal of applied statistics (2015) 44(3) 161-182

DOI: 10.5023/jappstat.44.161

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Miyatsu, K., & Sato, T. (2015). Modeling of Relationship between Mental Accounting and Purchase Behaviors: Proposal of Hierarchical Bayesian Threshold Poisson Regression Model. Japanese Journal of Applied Statistics, 44(3), 161–182. https://doi.org/10.5023/jappstat.44.161

Modeling of Relationship between Mental Accounting and Purchase Behaviors: Proposal of Hierarchical Bayesian Threshold Poisson Regression Model

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